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SOUNDTRACK & SCORING
Because of the youngful demographic to which SCORE is targeted, IFR expects SCORE! to score well through
ancillary channels as cable/network television, DVD sales, merchandise licensing. A key
component in this after-theater / after-market mix can be a movie sountrack CD, compiled from the film’s
soundtrack.
Currently, successful soundtracks are compilations of songs which have been previously released... and were themselves
hits. There are exceptions, though they are rare and reflect the strength of the movie and the performing artists.
The promotion of a feature film is a marketing system; and, like all systems, the success of one component, such
as the popular soundtrack, affects the overall popularity of the feature film itself... especially in DVD/Video sales.
The below table illustrates recent feature film soundtrack album hits... and misses!
BELOW DATA IS DATED -- USED FOR ILLUSTRATIVE
PURPOSES
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Platinum x 2+
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National Lampoon’s Van Wilder
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*Movies that were number one at one point during theatrical
run
Compiling a winning soundtrack "sounds" easy in hindsight; but, it is not so moving forward. As the above chart illustrates,
the number of units sold vary greatly... and the revenues back to the production company and investors varies
based upon the arrangements negotiated with the artist, label, or other entity controlling the music rights.
Often, despite finding the "perfect song for the scene" a producer's acquiring the tune(s) is prohibitively expensive,
thus providing no reason return to film's investors to which the producer has a responsibility.
There are scenarios, with differing risk/rewards to be considered:
Find... a record label finance the album resulting in a straight royalty rate ranging from approximately
3% upwards.
Structure... a partnership and license with a willing record label resulting in a partnership
arrangement less the usual fees.
Create... compelling original tunes, use unsigned bands, and promote all through placement in
the film and promotions before and after release.
SCORE! MERCHANDISING
IFR will leverage SCORE! across multiple media platforms to generate revenue through brand extension and merchandising.
Because SCORE! is geared toward a teenage audience, and because of its based in soccer, rockers and and
young stars, there are numerousbranding and merchandising extensions for SCORE! These will include...
Imprinted Sports-gear and Sports-fashion / Posters,Decals, and Graphics
Sponsor Merchandise Tie-ins, Contests, and Promotions
The SCORE! production team has access to a number of excellent licensing agents and consultants, who will maximize all
revenue streams for the property.
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